The Building Cisco Business Outcome-Aligned IT Roadmaps (BTROAD) is a 5-day instructor-led course that will enable learners to be initiate competence in all the important elements for the capture, analysis, design, and development of business- and IT-aligned architecture propositions.
The course is divided into a series of focused modules that will enable learners to build knowledge, understanding, and confidence in the skills, capabilities, and frameworks that they will need to develop across their teams to engage and present in an architecturally aligned approach.
The course is designed to help learners understand the business and technology drivers that necessitate the transition from products and solutions to an architectural approach and how this will require the fundamental change of their approach. The course also presents and utilizes a methodology that attendees can use to engage architecturally with their customers and create a unique architecture roadmap tied to the business strategies and objectives of the customers. Each of the modules focuses on specific areas that, when combined, will provide the basis for the development toward architecturally focused engagements.
The course prepares students for the 820-432 BTROAD exam required for earning the Cisco Business IT Roadmap Specialist certification.


Upon completion of this course, the student will be able to meet these overall objectives:
  • Understand the application and relevancy of TOGAF and ITIL to the role of the Transformative Architecture Specialist
  • Be able to outline the benefits in using TOGAF and ITIL, and recognize and respond to architecture opportunities
  • Be able to adopt a consultative, business-led sales approach to customer engagements that enable them to position, articulate, and create the business case for the architectural propositions in alignment with the customer vision and business strategy; it will help teams to work with customers to better understand their business challenges and needs, identify the value that they can bring, and gain commitment to action (buy)
  • Be able to understand important principles and functioning of business finances to ensure that they are equipped with the business knowledge and awareness that will drive their customer initiatives and business priorities. Be able to successfully conduct a Business Vision Workshop (Phase One of Cisco Strategic IT Roadmapping) to capture business strategies, objectives, and requirements, and describe and plan the desired outcomes for Phase Two and Three of Cisco Strategic IT Roadmapping as a method to engage with customers architecturally off and on cycle
  • Understand how to build a three-to-five-year architecture roadmap and articulate the benefits and end deliverable to gain executive level customer commitment to the “end-to- end” approach, completing the necessary business and sales qualification


The course is divided into a series of focused modules that will enable learners to build knowledge, understanding, and confidence in the skills, capabilities, and frameworks that they will need to develop to engage and present architecturally and business-relevant aligned propositions.
As a prerequisite of the course, learners should gain important insight on TOGAF and ITIL, two essential elements that will provide the architectural integrity and assurance for their roadmaps.
Within this five-day course, learners will learn how to adopt a consultative, business-led sales approach to customer engagements that enable them to position, articulate, and create the business case for the Cisco Architectural and Cisco Partner Architectural propositions in alignment with the customer vision, bringing into play important knowledge, skills, and techniques from enterprise architecture approaches as well as essential elements from TOGAF and ITIL tools and frameworks.
Learners will also have the opportunity to gain insight into business finance models through a bespoke business finance module as well as a focus on the customer conversation framework to support their understanding and develop confidence in preparing and engaging in a different conversation with a much wider set of business stakeholders.
In the final part of this course, learners will explore the Strategic IT Roadmap (SITR) methodology, which is unique to Cisco as a framework for capturing and exploring business priorities and initiatives and translating into compelling business roadmaps and business- aligned architectural propositions.
This final phase will also focus on ensuring that learners fully understand the differences between product, solution, and architecture and understand architectural design considerations. The course will also ensure that learners are able to identify the components of the roadmap and their interdependencies and business impact when building the roadmap, through the use of highly interactive and practical sessions.
The course will comprise both taught theory lessons and support through interactive and practical case study exercises.

Detailed course outline:
  • Module 1: Introduction
    • Learner Introductions
    • Business Transformation Roles
  • Module 2: Enterprise Architecture
    • What is Enterprise Architecture?
    • EA Methodologies
    • How Our Role Relates to EA
    • EA Benefits
  • Module 3: ITIL 2011 and TOGAF 9.1
    • Part 1: TOGAF
    • Part 2: ITIL
    • Part 3: Client Engagements with ITIL and TOGAF
  • Module 4: A New Approach
    • What is SITR?
    • Creating the Vision
    • A Structured, Architectural Approach
    • SITR and Consultancy Alignment
    • Consultancy Phase 1: Engage
    • Creating Value Together
    • Business-Focused Engagements
    • Corporate Vision
    • Features, Advantages, Benefits, and Business Relevance
    • Storytelling
    • Business Relevance
    • Business Personas
    • How to Differentiate
  • Module 5: Technology Trends and Cisco Solutions as Architectural Building Blocks
    • Technology Trends
    • Cisco Architectural Plays
    • Cisco Architectural Relevance
    • Cisco Solutions as Architectural Building Blocks
    • Example: Cisco Mobile Workspace
  • Module 6: Personal Story
    • Purpose of a Personal Story
    • Developing a Personal Story
    • Think Different —Be Different
  • Module 7: Finance and Business Case
    • Finance and Business Value
    • Changing Role of the CFO
    • Financial Evaluation of Investment Opportunities
    • Managing and Reducing Risks
    • Lifecycle Benefits Realization
    • Maximizing ROI
    • Reading an Income Statement
    • CapEx vs. OpEx
    • Improving the Financial Picture
  • Module 8: Business Consulting Roles and Styles
    • Roles for Business Transformation and Value
    • Consulting Styles
    • Consulting Roles
  • Module 9: Business Consulting Skills
    • Business Consulting Phase 2: Gather and Analyze
    • Research and Qualification
    • Successful Client Meetings
    • Primary Meeting Skills
    • Initial Client Meeting
    • Meeting Best Practices
    • Stakeholder Mapping
    • Stakeholder Analysis
    • Stakeholder Management
    • Gaining Access to the Stakeholder
  • Module 10: Establishing Credibility and Rapport
    • Defining Credibility
    • Defining Rapport
    • Credibility and Rapport in Your Introduction
    • Personality Types
    • Keys to Building Rapport
  • Module 11: Listening in a Meeting
    • What Is Listening?
    • Better Listening Guidelines
    • Barriers to Listening
    • Becoming an Active Listener
  • Module 12: Running a Workshop
    • What is a Workshop?
    • Selecting Participants
    • Running a Workshop
    • Workshop Framework
  • Module 13: Consulting Process: Analysis and Questioning
    • Gap Analysis
    • SWOT Analysis
    • Improving Information Gathering
    • Managing Assumptions
    • Questioning Checklist
    • Objection Handling and Avoidance
    • Understanding Change Management
    • Presenting Your Findings
  • Module 14: Final Exercise
    • Case Study-Based Group Exercise
  • Module 15: Roadmapping: Aligning Business and IT
    • Business Consulting Phase 23 Build and Validate
    • A Structured, Architectural Approach
    • What is SITR?
    • SITR Benefits
    • SITR Impact
    • Business Complexity
    • Driving Off Cycle Engagements
    • Delivering SITR
    • Building the Roadmap
  • Module 16: SITR Roles and Resources
    • Roles to Make SITR a Success
    • SITR Architect Role
    • Transformative Architecture Specialist Engagement Activities in SITR
    • TAS Role
  • Module 17: Customer Network Architecture: Business Workshop
    • Workshop Phases
    • Workshop Structure
    • Business Workshop Agenda
    • Account Team Interaction
    • Customer Stakeholders Profile
    • Who Should Attend?
    • Client Prerequisites
    • Alternatives to the Workshop
    • Important Dos and Don’ts
    • Changing the Conversation
  • Module 18: Customer Interaction
    • Customer Discussion
    • Bridging the Business/Technology Conversation
    • Example Discussion Points
  • Module 19: Building the Architectural Relevance
    • Creating the SITR Proposal
    • Business Priorities
    • Business Requirements to IT Capabilities Mapping
  • Module 20: Cisco SmartAdvisor
    • What is Cisco SmartAdvisor?
    • How Cisco SmartAdvisor Works
    • Network Assessment Tools and Partners
    • Cisco SmartAdvisor Major New Capabilities
  • Module 21: Current State
    • Network Inventory
    • Software Infrastructure Report
    • Service Coverage
    • Capability Rating Analysis
    • Cisco Prime LMS
    • SITR Proposal
    • SITR and TOGAF
    • Applying an Architectural Approach to SITR
  • Module 22: Creating the Business Roadmap: Example Templates
    • IT Capability to Solution Mapping
    • Priorities to Solution Mapping
    • Solution Impact Matrix
    • Impact vs. Complexity Matrix
    • Strategic IT Roadmap
    • SITR Action Plan
  • Module 23: Case Study Exercise: SITR and TOGAF
  • Module 24: Call to Action
    • Your Team
    • Commitment and Exploitation
    • Personal and Team Action Planning

Prerequisite Knowledge

The knowledge and skills that a learner must have before attending this course are as follows:
  • Valid Cisco CCO login
  • Holistic technical background (Cisco CCDP and one Architecture Specialization).
  • An overview understanding of the Information Technology Infrastructure Library (ITIL) and The Open Group Architecture Framework (TOGAF) and the primary principles, components, processes, and techniques of each framework.

Associated certifications